Digital marketing specialist with 5+ years of experience managing social media, producing video content, and executing marketing campaigns for growing brands. Proven track record increasing social media engagement, website traffic, and video performance through creative storytelling and strategic marketing.
Experience
Location
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Marketing professional with a Master’s, Bachelors, and multiple certificates in the field. Enjoys diving into digital marketing strategies, tinkering with SEO techniques, and developing skills in videography and editing while engraining himself in the Chicago indie film space. Career goal is to excel in the digital marketing content space, continue learning, while leveraging skills and creativity to make a meaningful impact.
3.28 GPA
3.25 GPA
Certificate/Emphasis: Digital Marketing and Retail Management
Fall 2018 – Spring 2021
Northern Illinois University
March 2023 - Present - Home For Life Advantage
⦿ Directed and edited captivating visuals (video/images) for marketing material and content to enhance brand visibility.
⦿ Managed company accounts: Google Ads & Analytics, WordPress Website & Blog, Constant Contact, SEMrush, Instagram, TikTok, YouTube, LinkedIn, and Facebook.
⦿ Increased:
> Total Social Media Following By 75.86%.
>YouTube Views By 2,338.31%
>Website Visits By 235.57%
⦿ Communicated with companies for marketing purposes such as MeTv, WGN, Local Print Shops, Abilities Expo, and Caregiving Magazine.
March 2025 - Present
• Co-founded Chicago media agency; produced 100+ videos & Videos for brands and events
• Led client outreach, creative direction, and social media strategy (IG, TikTok, YouTube)
• Videography, photography, editing; produced Loose Ends short film and premiere (400 tickets)
July 2021 - September 2022 - NIU Continuing Professional Education
⦿ Created company newsletters to send to clients to
boost engagement for our courses.
⦿ Contacted professionals to host webinars and design blogs to gain content for the website.
⦿ Consistent social media posting on Facebook and
LinkedIn, to keep clients up to date with upcoming
courses.
Public Relations
Fall 2021 - Fall 2022
President
Summer 2021 - Fall 2021
Vice President
Spring 2021
Candidate Educator
Fall 2020
Recruitment Chair
Spring 2020 -Fall 2020